After the manager has learned about the client’s needs and preferences, he is ready to present his offer. Here the main task is not just to show the product, but to explain what benefit it will bring and how it will solve specific problems of the person.
If the item being sold is the manager can emphasize its functionality:
“This program will help your team not only coordinate tasks and deadlines, but also quickly respond to changes in projects. So you can effectively use the tools for planning and tracking progress.”
For an effective product presentation it is important:
Speak confidently and clearly. You need to set yourself up for a saudi arabia phone number library productive dialogue in advance. It is advisable to prepare and rehearse your presentation so as not to miss important details.
Focus on how the product solves customer problems, based on the information gained in the previous stages.
Stage 4. Working with objections
Even after a convincing presentation, the buyer may still have doubts. Perhaps he did not plan to buy the product right now or is afraid of making an ill-considered purchase. The seller’s task at this stage is to correctly handle objections to help the client overcome doubts and confidently make a purchase decision.
Use this framework to handle customer objections:
Listen . Show the person that their opinion is important to rebranding is carried out for a number of reasons you. This can be done through active listening, when you carefully analyze the interlocutor’s answer and ask clarifying questions.
Join in . Use phrases that acknowledge your attention and agreement with the customer’s feelings, such as: “I understand,” “I agree with you,” “yes, that’s true.” This shows the customer that the salesperson is on their side.
Check the objection
You need to find out whether the objection is false or true. False snbd host objections hide the real reasons for a person’s refusal. If the objection is false, delicately transform it into a true one – you can work with it.
Provide counterarguments. The seller’s arguments should be clearly formulated and aimed at highlighting all the strengths of the product.
If a customer is unsure about the price of a product, you can explain how the quality and durability of the product justify the initial cost.