Fourth Objective of Charity Website

Welcome back to GWS Media’s blog series about great web design for charities.

This is the final post: we’ve already talked about how to communicate.

Your goals to a target audience of funders and donors, and how to use.

Your website to communicate with other professionals and leaders in your field.

The fourth objective

, as we implied already, is the most complex to achieve: conveying to the recipients of your charity – direct, and indirect – why you are important to them and why they should work with you.

As we wrote in our introduction, charities are now facing increasing competition for funding, and the nature of charity work is changing fundamentally; foreign aid, environmental work, and social care has, for oman phone number data many organisations, evolved from an (unspoken) hierarchical relationship into a partnership with those who benefit.

mobile phone number library

 

This means charities need

 

to use their sites to showcase engagement with all stakeholders;.

And evidence of direct communication, and consultation, with recipients / beneficiaries in their work.

 

How to do it?
GWS found that examples were more difficult to find here, but there are some inspiring ones.

Mencap are one organisation who have put a lot of effort into providing content for their service users, clearly aimed at them and addressing their needs; fun video content and straightforward navigation (a snippet of which is below) do this really well.

 

Read on to get inspired!

We love Somaly Mam’s website with its ‘Voices for Change’ banner a business plan is a document that defines not only strategic  depicting the involvement of past recipients of the organisation’s help in achieving Somaly Mam’s goals.

 

To address the fourth objective, of course, very much depends on the charity saudi data and what you do. Images, however, can help all charities convey this message in subtle ways.

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