Marketplace Manager: Profession Specifics, Duties, and Benefits

A marketplace manager is a relatively young and promising profession. It involves placing and promoting products on various platforms. The specialist is responsible for the entire sales cycle, from filling out cards to working with the warehouse. He/she has a lot of responsibilities.

Why is the profession so popular? Despite the heavy workload, many choose this profession for themselves. Its popularity is growing every year, and this trend will continue. First of all, this is due to the high salary. But you won’t be able to earn big money right away: to become a sought-after specialist, you ne to study.

Marketplace manager profession

The marketplace manager is japan whatsapp number data responsible for promoting products in the online store, controls the stock of products in the warehouse and sets their cost, and organizes interaction between the seller and the buyer.

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The list responsibilities are the most significant; their full list is much broader and covers processes from creating a product card to sending the product to the buyer.

Other functions of a marketplace manager include analyzing site performance metrics and sales dynamics, conducting marketing campaigns, communicating with clients, and much more.

Marketplace manager is a new profession for Russian e-commerce. If in 2018 there were only 12 such vacancies post on the Headhunter website, then in 2020 there were already 1744. Subsequently, the demand for specialists in promoting e-stores has been steadily growing: in 2021 – almost 2500 vacancies, in 2022 – 3200. This is how a new class of managers in the field of e-commerce was form.

Responsibilities of a Marketplace Manager

It can be said that the work of a marketplace manager is in many ways similar to the activities of a businessman and includes local advertising methods – h1ad articles functions from searching for popular goods and publishing their cards on electronic platforms to analyzing trade turnover.

Generates accounting reports for the cz lists seller and the trading platform.Monitors changes and innovations on the relevant marketplace.

 

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