When planning their next big marketing campaign, businesses often overlook the messaging app Telegram as a potential platform. With its large user base and telegram marketing unique features, Telegram is a powerful tool for promoting a product or service. And with the right approach, any business can craft a Telegram marketing strategy that reaches its target audience and achieves its goals.
Create a business profile
A company profile is like a resume, but for your company. It should include information about your products or services, your target market, and what makes you unique. In the world of social media, it’s also important to make sure your company profile is up-to-date and looks good.
Telegram is a bit different when it comes to why undertake in the area of digital marketing? business accounts. There is no specific feature for businesses, unlike WhatsApp Business, for example.Instead, your company will be represented by the aforementioned chatbot, as well as by administrators.
Finding the right target audience
As any marketer worth their salt will tell you, finding the right target audience is crucial to marketing success. Telegram is no different. However, with such a large user base, it can be difficult to know where to start when directing your marketing efforts.Although Telegram uses phone numbers for registration and IDs for identification, the only thing that can be transferred to the CRM are names, which can be changed at any time later.When you start, you can add up to 200 people from your contact list. After that, you need to convince others to join. You need to start promoting your group or channel if you want to reach significant numbers.
Promote your channel
- First, find public groups that match your target tg data audience. There are several ways to do this, such as searching for relevant keywords or checking group directories.