In addition to the decision maker, there are other people in companies who influence the conclusion of deals.
The CLPR is the chief decision maker, who has the right to make any large-scale decisions. The CLPR occupies the highest management position. He or she can be qatar phone number library the CEO, the general director, or a member of the board of directors. This can be a board of directors, several people at once, who decide which deal to make and which not.
Unlike the decision maker
who can make decisions within his department or area, the chief decision maker has a broader range of powers. Only chief decision makers can conclude major transactions.
Main characteristics of the GLPR:
occupies a senior management position;
makes strategic decisions in the company and bears full responsibility for them;
coordinates the work of various departments;
makes the final decision.
A decision maker is a person who influences decisions. This is how to cancel your account with hostinger and request an employee or specialist who, although not directly empowered to make decisions, influences the selection process. A decision maker has expert knowledge, which is why their opinion is taken into account.
Main characteristics:
has expertise and knowledge that influence the outcome of the transaction;
can act as a consultant for decision makers and chief decision makers and can influence the decisions of colleagues;
often involved in processing information about products, goods and services.
Let’s go back to the example about the CRM system. Manager snbd host Oleg contacts the head of the sales department of the online school Dima and tells him what a great tool the CRM system is. The head of the department is interested, but must discuss this information with the owner of the online school – Alexander, since Dmitry himself is not authorized to conclude this type of deal without the manager.
Dima tells Alexander about the CRM system
Shows the presentation that the manager sent. Alexander is interested in implementing the system, he has been thinking for a long time about how to automate the sales department.
But the owner wants to be sure that
The CRM will definitely help solve the department’s current problems. Alexander asks his business analyst friend Sergey to collect data and analyze how useful such a solution will be for the company. And at the same time, to study and evaluate other offers on the market.