AI-generated content farms are another version of the systematic problem of programmatic advertising, which we call MFA sites for short – “Made for Advertising”. It is estimated that as much as 21% of ads are displayed on such sites. The telegram blast question is, will the share of AI-created content not increase? Perhaps in time it will cease to bother us.
I recently received advice to have GreenLetter read by my voice by AI and made available as a podcast. I rejected the idea outright. Surely no one would want to listen to a show that is read by a robot. Or am I wrong?
It is possible that soon most of the content on “serious” websites, as well as podcasts, news, and social media content, will be created, read, and presented by AI, and advertisers, instead of fighting MFA, will come to the conclusion (which is correct, after all) that all media is “made for advertising.”
Contents:
- Advertisements and Content Farms
- OpenAI wants to open a marketplace
- Will Google’s product dethrone ChatGPT?
- YouTube and online games
- App with fake users
- Niantic Launches AR Advertising
- How will AI change agencies?
- Nike and Fortnite
- A billboard that… sweats
- Shorts
- Weekly Tool
- TikTok for e-commerce. Knowledge from the blog
Advertisements and Content Farms
More than 140 major brands (many of them Fortune 500) pay for ads on such sites, according to a NewsGuard report. Hundreds of ads appear on sites stuffed with AI content via automated campaigns. “Programmatic is the main source of revenue for these types gtd is to give people mental of websites,” says Lorenzo Arvanitis, an analyst at NewGuard. Such content farms have gained momentum with the development of AI tools. One site flagged by NewsGuard generated more than 1,200 articles per day! Most of the ads that end up on such spammy sites are served by Google. The tech giant, whose advertising revenue amounted to $168 billion in 2022, says it follows strict rules and the ads do not appear on pages with spam or duplicate content. However, it seems that content generators are winning against such restrictions for now.
📰 The Verge
📰 MIT Technology Review
OpenAI wants to open a marketplace
OpenAI is one of the most important players in the AI market, but the company wants an even bigger piece of the pie. It intends to launch an app-style marketplace where companies can buy AI solutions tailored to their businesses. Such a platform would tg data compete with existing app stores run by some of OpenAI’s customers and technology partners, led by Salesforce and Microsoft. These stores already offer access to chatbots created using OpenAI software, among other things. It is not yet clear whether OpenAI plans to charge commissions on sales on the platform or wants to make money from it in other ways.